Grind Energy Identity and Packaging

Grind Energy Identity and Packaging

Grind Energy is an energy supplement with a focus on taste and performance. The formula was created to appeal to a young-adult audience of gamers and athletes alike. For the branding, we wanted to make sure we created an identity that would be bold and reflect this energy, while being adaptable across a range of current and future products. We carried these traits through to the packaging, where we found a design that would colourfully demonstrate the flavour and energy, and that looks great when proudly displayed as a set.

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